Pathway Intermediates, EASY BIO’s integrated brand for feed additives, participated in IPPE Marketplace 2021
2021-02-02 00:00:00
Pathway Intermediates, EASY BIO’s integrated brand for feed additives, participated in International Production & Processing Expo, ‘IPPE Marketplace 2021’. IPPE is one of the world’s largest annual poultry industry exhibition, attracting more than 30,000 industrial experts and academia every year to Atlanta, USA.
Due to COVID-19, this year’s IPPE took place in a virtual environment as Marketplace 2021. Pathway Intermediates joined 2 major events, namely ‘New Product Showcase’ and ‘TECHTalk’.
At ‘New Product Showcase’, Pathway Intermediates introduced ‘Q-Life’, a natural alternative to anticoccidials. Based on extensive research, ‘Q-Life’ was expected to contribute to food safety by overcoming problems that can occur with using anticoccidial drugs, and was well received by visitors throughout IPPE Marketplace 2021. Recently, Q-Life began sales in several countries including South Korea and the United States.
During ‘TECHTalk’, Dr. Eric Kwon (Area Sales Manager, Pathway Intermediates USA, LLC.) gave an on-line seminar on ‘Cost-saving Strategy against Increasing Feed Grain Prices’. He mentioned that grain price has climbed sharply because of the COVID-19 and presented promoted ‘Endo-Power’, a powerful digestion accelerator, and ‘Lipidol’, an absorption accelerator as solution to reduce the formula cost.
Pathway Intermediates, EASY BIO’s integrated brand for feed additives, will continue to develop new markets and offer our innovative solutions by participating in various exhibitions around the globe.
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