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EASY NEWS

A Great Success for Pathway Intermediates, EASY BIO’s integrated brand for feed additives, at VIV Asia 2023

2023-03-22 00:00:00

 

 

   Pathway Intermediates, EASY BIO’s integrated brand for feed additives, participated in Asia’s largest livestock exhibition, VIV Asia 2023, held in Bangkok, Thailand for three days from March 8th to 10th, 2023. This event was held for the first time in four years since 2019 due to COVID-19. 1,186 companies from 57 countries exhibited at VIV and about 50,000 participants from all around the world attended this event.
 
   Pathway Intermediates had its largest-ever booth at VIV Asia 2023 and held seminars during the exhibition period to promote its research capabilities and products. Pathway Intermediates had various business meetings with existing partners and actively engaged in finding new distributors and customers.
 
   In addition, the Pathway seminar, held on the first day of the exhibition, featured Ryan Song (Regional Manager, Pathway Intermediates), and Dr. Sonny Ramos (Product Manager, Pathway Intermediates) as speakers under the theme of “New Preventative Approach for Bacterial Infection” and “Optimal Complex NSP Enzymes for Corn-SBM Diet”. This seminar, which generated a lot of interest and response, introduced Pathway’s research capabilities and latest technology and successfully promoted ‘ProBe-Bac®’, a bacteriophage product, and ‘Endo-Power®’, a complex enzyme product.
 
   Pathway Intermediates, EASY BIO’s integrated brand for feed additives, will continue to participate in global livestock exhibitions to develop new markets and deliver Pathway’s innovative solutions.

 

 

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